- Currently offering personalized style advice through the FashIcon app, online and offline. Including: in person style consultations and wardrobe editing and updating for those interested in my aesthetic - Experience and organization as a stylist and creative director on a photography sets(Look-books ,editorial ,beauty ,KOL, photo studios ) Portfolio attached. - Scouting for new and upcoming brand sponsorships, styling and helping to create social media advertisements for specific items - Creating weekly challenges, looks combining different pieces using my style vision and aesthetic websites - Continually brainstorming ways to make the app more engaging and user-friendly for followers - Collaborating with brands in the Role KOL : Nautica, Adidas, ACBC concept ,Kate Wood ,Main_Paris, Mutiara NYC etc

- Planned and executed a series of 12 events per year focusing on different target crowds (customers, partners, industry KOLs) that led to an increased number in sales qualified leads - Designed and implemented a media plan, both online and offline, that increased customers’ engagement and readership by 15% during a 1-year period - Full organization of two booths in exhibition "Expat Show" - Developed communications strategies to reach target audiences that advanced the position of the company - Defined and successfully implemented brand strategy in order to penetrate domestic market and increase brand awareness;(City Weekend (outstanding boutique)LPS exhibition) - Collaborated and nurtured strategic alliances with various design agencies, distributors, commercial agents and logistic companies

- Built a series of compelling speeches, videos, presentations and emails as part of communications, effectively streamlining departmental work at all levels of marketing and communications - Assisted in the development of marketing plans in niche industries for export as well as general marketing plans for the company - Business Development: (+10% over last year – of TOTAL turnover) - Coordinated orders and developed sales plans to meet and exceed annual goals, including the use of organizational charts, sale targets, action plans and timelines using/with salesforce - Dealt with customer inquiries and developed additional sales on existing accounts. - Reviewed all orders and ensured coordination with the factories

- Used customer information and potential upcoming trends to order and obtain merchandise from suppliers and co-designed lesson plans for various classes - Developed and implemented an efficient supply chain which increased the amount of shipped containers by 58% and increased the number of monthly projects from 10 to 23. - Buying in exhibitions worldwide - Prepared export documents package, technical documentation ,translation (Chinese-Russian- English) and filled out export documents

International Economics and Trade, International Economics and Trade

Language Courses, Chinese language